A Remarkable 14 Years, Thank you Paul Alofs!

(Paul Alofs smiles as he looks out into the crowd at his farewell tribute, Nov. 20)

After 14 years as President & CEO of The Princess Margaret Cancer Foundation, Paul Alofs is stepping down. He joined the Foundation in 2003 with a passion for the cause after losing his mother to the disease in November, 2002.

During his time at the Foundation, Alofs led the successful five-year Billion Dollar Challenge, and raised more than $1.2 Billion during his term. “He opened doors that nobody (knew) even existed,” said Dr. Lillian Siu, BMO Financial Group Chair in Precision Genomics at Princess Margaret Cancer Centre, in a special tribute video.

“He’s allowed the Cancer Centre to become really one of the top 5 cancer centres in the world,” echoed Dr. Bradly Wouters, Executive VP, Science and Research, University Health Network. 

Alofs was also instrumental in starting new fundraising programs such as The Ride to Conquer Cancer, as well as helping to significantly grow the Princess Margaret Home Lottery program.

A special tribute was held for Alofs on November 20, where staff members from the Foundation and the Cancer Centre, as well as donors and friends, showed their appreciation for the incredible impact he has made. Donors generously contributed $1.6 million, in his honour, to support the transformation of The Princess Margaret. 

Alofs was particularly thrilled with a Bobble Head, modeled in his likeness. 

(Paul Alofs gets a look at his bobble head)

As well as his achievements with The Princess Margaret, Alofs has achieved tremendous success in many other sectors including retail, entertainment, internet, marketing services and social enterprise.
In 1989, Alofs was named President of HMV Music Stores Canada and grew the company’s annual revenue from $30 million to more than $200 million. 
He joined BMG Music Canada as president in 1995 and was named Music Industry Executive of the Year a year later. 

As an executive with the Walt Disney Company, he successfully delivered a record fiscal year for the company in 1998 and went on to launch a US $400 million IPO for internet start-up MP3.com. 

He was also named one of Canada’s Top 40 Under 40 business leaders in 1995.

With a BA from the University of Windsor and an MBA from York University in Toronto, Alofs has been honoured with many awards, including the Alumni Award of Merit from the University of Windsor in 2007. 

He is also the author of the national bestseller “Passion Capital: The World’s Most Valuable Asset.” 

Read more about what Alofs had to say about his tribute and learn more about his accomplishments here