Events & Activities

Help promote awareness and fundraising for the breast cancer program at The Princess Margaret by participating in Breastober activities throughout October.


Any Time


Breast cancer is expected to be the most commonly diagnosed cancer in Ontario in 2018. Donate to Breastober to support our nationally recognized and acclaimed breast cancer research program.

Ribbon of Hope

All Month

Ribbon of Hope

Purchase a handmade pink ribbon, or choose from a selection of jewellery, made by cancer survivor Freda Lochhead and benefiting breast cancer research. Over 4,000 ribbons have been sold to date.

All month

Pink Fire Truck

Follow "Maggie" the Pink Fire Truck around Toronto to support the efforts of the Toronto Fire Fighters as they support breast cancer awareness month.

Pink Epaulette Slip On’s

All month

Pink Epaulettes

The pink epaulette program was created three years ago and continues to grow each year. Together, we have raised more than $25,000 from the pink epaulettes worn by emergency and security providers.

15.Sep.2018 – 31.Oct.2018

Goalie Challenge

October Saves calls on any goalie who plays for a hockey team to raise money by gathering pledges for each save they make. A portion of the funds raised will support The Princess Margaret.

DIY Events

Any Time

DIY Events

There are many ways to raise funds independently to help support the breakthrough cancer research, exemplary teaching and compassionate care at Princess Margaret Cancer Centre.

Office / Store Donations

Any Time

Office / Store Donations

Office workers or store owners can support Breastober by purchasing a small icon to place in an office cubicle or store window.

Partner Events

SPIN to Conquer Cancer

March 2019

Spin to Conquer Cancer

Join us next March for Spin to Conquer Cancer, a spin event designed for everyone from hard core spin fanatics to individuals looking for a fun way to support cancer research.

Yoga to Conquer Cancer

May 2019

Yoga to Conquer Cancer

Join us next May for Yoga to Conquer Cancer, a yoga and meditation event bringing together yoga and meditation enthusiasts of all skill levels.

Journey to Conquer Cancer

Sunday, June 16, 2019

Journey to Conquer Cancer

Join us next June for Journey to Conquer Cancer Walk or Run, a family friendly 5K, 3K or 1K walk or run in downtown Toronto with breakfast to follow. Kids are free!

August 2019

Northern Pass

Join us next August for Northern Pass, a cycling adventure with the best riding that Muskoka has to offer while raising vital funds for Princess Margaret Cancer Centre.

About Us

What is Breastober?

A new initiative at The Princess Margaret Cancer Foundation to promote awareness and fundraising for the Breast Cancer Program at Princess Margaret Cancer Centre.

Breast cancer affects women and it affects men – but most of all it affects our families, our friends and our colleagues – every life matters.

Why People Are Getting Involved

Why You Should Get Involved

More and more, through early detection and intervention, women and men with breast cancer are living longer and healthier lives after diagnosis and treatment of breast cancer.

Breast cancer affects our families, our friends and our colleagues. Your support, in any way you feel comfortable getting involved is meaningful and making a difference.

Breast Cancer at The Princess Margaret

One in 9 women in Canada will learn they have breast cancer in their lifetime. One in 9 will be treated at Princess Margaret Cancer Centre.

The Breast Cancer Research Program at Princess Margaret Cancer Centre includes innovative and ground breaking research, the Gattuso Rapid Diagnostic Program, the Breast Reconstruction Program and the Survivorship Program. Additionally, we run nutritional seminars at our Ellicsr location.

Learn more about Breast Cancer Research at The Princess Margaret

Click here to see our current Clinical Trials

Contact Us

Questions? Need Information? Please contact us at